Marketing Strategy & Consultation

A strong marketing strategy is essential to kick start the growth of your business

Marketing Strategy & Consultation

Develop a surefire marketing strategy to take your business to new heights

‍Guided by our expertise, enhance your marketing strategy to ensure your budget is spent in the most efficient way. We can help you develop a strong e-commerce strategy, infallible content and social media strategies and use our wealth of knowledge to develop products, find routes to market, provide training and produce plans and templates for you to implement yourself.

We have been guided through our first trading year by Altum Media, their expertise has been instrumental in developing our sales from a standing start - Dartmoor Whisky Distillery

Get in touch to discuss your marketing strategy and arrange a consultation.

Product development and positioning

‍We will help you navigate the marketplace and situate your offerings within your brand’s range to provide customers with a choice of products at different price points.

We can work with you on product pricing, guiding you through different pricing models such as pricing for scale, cost and for particular profit margins. Reviewing your product range can prove highly beneficial by assessing if all products are profitable, suggesting new product ideas and analysing whether your business would benefit from a streamlined range to enable specialisation and growth.

If you are planning to launch a new product, we can work with you to bring it to fruition. We can help you discover routes to market, plus design branding for packaging and create samples for gifts, press and to help people discover your brand.

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E-commerce strategy development

‍We can help take your e-commerce strategy up a notch by introducing the direct-to-consumer model and building an online brand that connects your digital channels together, creating a seamless integration between your website, socials, email and advertising.

After an audit of your e-commerce website, we can make recommendations to improve your web presence. These may include:

Ensuring your brand is strong through copy and visuals
Fixing and improving SEO following a technical audit
Making shopping easy for the consumer - from the inspiring website content through to the checkout process and after-purchase experience (such as email automations)

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Content and social media strategy

Flawless strategies for your content and social media that identify the best channels for your business will help to drive engagement and grow your following. We can create:

A calendar schedule template
A social media plan including content pillars and fresh ideas for different content types
Graphics, story and video post templates

We can also link your social media channels to your website blog and email platform for a connected approach to content marketing.

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Training

We offer one-to-one or training workshops for small business owners or junior marketing staff wanting to learn more about how to implement effective digital marketing in their business, training could be given in the following areas:

Social media marketing
Facebook/Instagram advertising
Planning and building a content marketing strategy
Building a brand online

We can also create marketing plans and templates for you to implement yourself.

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Social Media Management

TAKE YOUR SOCIAL GAME TO THE NEXT LEVEL

Make sure your social media content is engaging and resonates with your audience, but also drives action.

We can help you use social media to build brand awareness and increase traffic to your website - resulting in more sales and increased customer retention.

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Facebook Advertising

BE SEEN ON THE WORLD'S BIGGEST DIGITAL PLATFORM

It's no doubt that if executed correctly, advertising on Facebook can really accelerate your online business growth.

Let us help you sell more, generate more leads or reach new audiences that matter to you.

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Email Marketing

GET RESULTS ON THE BEST CONVERTING DIGITAL CHANNEL

Don't underestimate the power of a well-timed and targeted email.

A well managed and segmented email list along with the right content delivered at the right time can result in an indispensable website acquisition channel for you.

We can manage your whole email channel or just design some campaign templates.

Content Marketing & Copywriting

ENGAGE YOUR AUDIENCE WITH GREAT CONTENT

Content is a strategic marketing approach focused on planning, creating and distributing valuable, relevant, and consistent content to your audience.

It might be a how-to video, it might be a written recipe, it might be a suite of beautiful imagery to tell the story of your brand,

We can help with image, video, copy, blog, IGTV, reels- build your content library now.

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Design & Branding

DON'T JUST EXIST, GIVE YOUR BRAND A REAL PURPOSE

Is your brand lacking identity?

A brand isn't just a logo and brands with a purpose matter more. Identifying your purpose can make a real difference to your market position.

We can work with you to identify what your brand represents and what it stands for to create a strong brand identity that customers can always relate to.

Marketing Consultation

enhance your marketing strategy with expert advice

Just starting out or struggling to grow?

By analysing your existing offer against various channel data and comparing to the external environment we can revitalise your approach to marketing.

We can write you a dedicated marketing strategy to include anything from new product development, pricing techniques or channel management and more...