Design and create a new customer welcome pack
Design & Branding
We were tasked with producing a stand-out customer welcome pack that would improve the customer experience and aid referral and retention.
First of all we reviewed the whole customer journey from research, to shopping, to delivery, to post-sale. We noticed a gap at the sale/post-sale stage so we set out to plan and create something that would lift that experience, leave a great lasting expression on the customer and at the same time help increase brand referrals and retention.
We created a fun and accessible pack to be given to all new customers at the point in which their hot tub was delivered and installed, it included a number of things including;
Since the launch of the packs, Just Hot Tubs has seen a greater number of positive customer reviews online, more enquiries for maintenance packages and increased referral enquiries.